While serving at the US Navy Submarine Base on the Caribbean island of St. Thomas during WWII, Minnesotan, John Webb became intrigued by the history of bay oil and bay rum production. Following the war he returned to the USVI and founded The West Indies Bay Company. Since 1947 they have produced St. Johns Bay Rum and almost 70 years later it is still regarded as one of the finest bay rum after shaves. The West Indies Bay Company also produces several signature fragrances that capture the essence of the Caribbean.